> Canonical URL: https://codingcat.dev/podcast/video-tap-automate-your-video-marketing-with-chris-sev

# Video Tap: Automate Your Video Marketing with Chris Sev

🎧 Podcast Episode · S4E12June 3, 2024[#AI & Agents](/topic/ai)[#Video](/topic/video)[![](/logos/tags/php-symbol-light.svg)![](/logos/tags/php-symbol-dark.svg)PHP](/topic/php)[#Career](/topic/career)[![](/logos/tags/openai-symbol-light.svg)![](/logos/tags/openai-symbol-dark.svg)OpenAI](/topic/openai)[#WebDev](/topic/webdev)[![](/logos/tags/anthropic-symbol-light.svg)![](/logos/tags/anthropic-symbol-dark.svg)Anthropic](/topic/anthropic)[![](/logos/tags/cloudinary-symbol-light.svg)![](/logos/tags/cloudinary-symbol-dark.svg)Cloudinary](/topic/cloudinary)

# Video Tap: Automate Your Video Marketing with Chris Sev

![](https://cdn.sanity.io/media-libraries/mlttp0BZbCpV/images/d1d07eed9126f3861849491374fa6b22662bd16c-1920x1080.png?w=1920&h=1080&q=82&fit=max&auto=format)[@CodingCatDev62.5K / 100K Subscribers Goal](https://www.youtube.com/@codingcatdev?sub_confirmation=1)[Subscribe on YouTube→](https://www.youtube.com/@codingcatdev?sub_confirmation=1)[Watch on YouTube App ↗](https://www.youtube.com/watch?v=cmAp0C0czHA&list=UUnKZ8gEb78zXKMi1ns-IQ2g)[![Alex Patterson](https://cdn.sanity.io/media-libraries/mlttp0BZbCpV/images/a606dfaa381aab08ddbe16a33fe1d3e1fb37c927-400x400.jpg?w=96&h=96&q=82&fit=max&auto=format)Alex Patterson](/author/alex-patterson)[![Chris Sev](https://cdn.sanity.io/media-libraries/mlttp0BZbCpV/images/e412a938dfbe128ff74bfe5ef870fe4bf440a328-400x400.jpg?w=96&h=96&q=82&fit=max&auto=format)Chris Sev](/guest/chris-sev)🎧 Listen & Subscribe[Spotify](https://open.spotify.com/episode/5GEZ7Dkvi9SctJvdscnpfF)[Apple](https://podcasts.apple.com/us/podcast/4-12-video-tap-automate-your-video-marketing-with-chris-sev/id1491655542?i=1000657633821)[YouTube](https://www.youtube.com/watch?v=cmAp0C0czHA&list=PLUKgAjyG9B0ZhUEXp9eVa7h4L__FDW3uV)[Subscribe on YouTube (62.5K / 100K) →](https://www.youtube.com/@codingcatdev?sub_confirmation=1)[Pocket Casts](https://pca.st/episode/be115bfe-7551-422e-8b4e-c858513d9d57)[Castbox](https://castbox.fm/episode/id2508485-id707356705)[Castro](https://castro.fm/episode/3iWCMw)[Overcast](https://overcast.fm/itunes1491655542)[RSS](https://anchor.fm/s/115b203c/podcast/rss)

## Episode Sponsors.

[![CodingCat.dev tutorial cover image](https://cdn.sanity.io/media-libraries/mlttp0BZbCpV/images/058754a4a1b521789ae5582b3c8ac8943e0f29b0-2400x1350.png?w=1920&q=82&fit=max&auto=format)Partner & Sponsor

### Cloudinary

The Image & Video API to build and transform visual experiences at scale.](https://cld.media/codingcatdev)

# A Friday Chat with Chris Sev: From Snow Shovels to Dev Advocacy and AI Tools

Welcome back, perfect peeps, to another fantastic episode of the Codingcat.dev podcast! Today, we're sitting down with the ever-amazing Chris Sev. So grab your favorite dev snacks, sit back, and let's dive into the world of developer advocacy, AI tools, and much more, thanks to our sponsor Cloudinary, the go-to for AI-powered image and video APIs.

## Kicking Off the Weekend Vibes

We got started with a casual Friday vibe, something Chris and I both seemed to enjoy. The conversation flowed easily, touching on everything from recent snowfall adventures to the challenges of shoveling driveways. A perfect reminder that even devs have to deal with the mundane.

> "I just shoveled for like 2 hours yesterday, getting around 17 inches of snow off my driveway. It's like my rite of passage to the area."

I'm up in Michigan where snowblowers are the norm, but it's been a tame winter, so not much action on that front.

## Journey into Web Development

For those who might not be familiar, Chris shared his origin story in web development. Amazingly, it all began at the tender age of 14 with a bootleg copy of Dreamweaver.

> "I started with a WYSIWYG drag-and-drop type editor, and I was clicking over to the HTML. It was trash, but I just started fixing it."

From those humble beginnings, Chris moved on to freelancing, creating websites for neighbors, and eventually starting a site that most of us know and love—Scotch.io.

## The Rise and Acquisition of Scotch.io

Chris's journey with Scotch.io is nothing short of impressive. The site grew to 4 million pageviews per month and was eventually acquired by DigitalOcean. This phase of his career was a significant learning experience, teaching him everything from content creation to business acquisition.

### Creating Tutorials with a Fresh Twist

One of the unique aspects of Scotch.io was its informal and engaging tutorials, making learning fun and approachable.

> "We took pride in, like, not putting a suit on. We made it fun and fresh."

This approach resonated with a massive audience and became a fundamental part of Chris's journey into developer advocacy.

## Developer Advocacy and Beyond

After the acquisition, Chris transitioned into the role of a Developer Advocate, a position he finds incredibly rewarding.

> "It's like a free pass. You can flip and do anything as well."

He finds joy in interacting with customers, helping product teams, writing docs, and making videos. This flexible role allowed him to leverage his extensive experience in web development and content creation.

## The Birth of Videotap: An AI-Driven Tool for Content Creators

Chris's latest venture, Videotap, is a perfect blend of his expertise in content creation and AI technology. Videotap aims to repurpose videos into engaging marketing content using AI. It generates social media clips, blog posts, recaps, and more.

> "Videotap takes all your videos, hours spent making them, and uses AI to generate social media clips, blog posts, recaps, and everything you need for marketing."

### Building Videotap’s Tech Stack

The tech stack for Videotap includes Laravel, AWS, OpenAI, and AssemblyAI. Laravel was chosen for its productivity, especially when combined with its Livewire packaging.

The AI aspects primarily involve making prompts and calls to OpenAI or Anthropic, depending on the need, and AssemblyAI for transcriptions.

> "Assembly gives us timestamps per word, which is crucial for building out clips and highlighting words."

## Real-World Usage and Feedback

As a user of Videotap myself, I can attest to its usefulness. From breaking down long podcasts into engaging snippets to generating comprehensive blog posts, it’s become an indispensable tool for my content creation workflow.

> "It's about making our lives easier. Instead of spending hours, you get your content ready with just a few clicks."

However, as with any evolving tool, there are always features and improvements to look forward to.

## Integrating Seamlessly with Existing Tools

One key insight Chris shared is the importance of integration. By enabling Videotap to work seamlessly with platforms like YouTube, WordPress, and social media schedulers, it becomes a central hub for content creators.

> "I want to build a workflow where everything is integrated. Upload, generate, and then one-click publish to YouTube or your CMS."

## The Human Element in AI Tools

Despite the advancements in AI, Chris acknowledges the irreplaceable value of human creativity.

> "Even with AI tools, there's a need to keep that human touch to maintain originality and creativity.”

The goal is to use AI to handle the mundane aspects, freeing up creators to focus on what they do best—create.

## Looking Ahead

The journey of Videotap is just beginning, and Chris is excited about the future. With a growing family and a new home, he’s ready to dive back into improving and expanding Videotap.

> "Now that we're settled, I'm stoked to focus on the next big updates for Videotap."

### Wrapping It Up

From shoveling snow to building AI-driven content tools, Chris Sev continues to be a trailblazer in the dev world. Whether you're a content creator, a developer advocate, or just a fan of web development, there's a lot to learn and be inspired by in Chris's journey.

Stay tuned for more updates and keep creating!

## Links & Resources

- [Codingcat.dev](https://codingcat.dev)
- [Cloudinary - AI Powered Image and Video APIs](https://cld.media/codingcatdev)
- [AssemblyAI](https://www.assemblyai.com/)
- [OpenAI](https://openai.com/)

## Code Snippets

Below are some useful code snippets shared during our chat:

### Sample Laravel Setup

Copied! 🐾

```
composer create-project --prefer-dist laravel/laravel videotap
```

### Utilizing OpenAI API

Copied! 🐾

```
$openai = new OpenAI\Client('your-api-key');$response = $openai->completion(['model' => 'text-davinci-003','prompt' => 'Create social media clips for this video transcript...','max_tokens' => 1500,]);echo $response['choices'][0]['text'];
```

### Integrating AssemblyAI for Transcriptions

Copied! 🐾

```
$curl = curl_init();curl_setopt_array($curl, [CURLOPT_URL => "https://api.assemblyai.com/v2/transcript",CURLOPT_RETURNTRANSFER => true,CURLOPT_POST => true,CURLOPT_POSTFIELDS => json_encode(["audio_url" => "url_to_your_audio_file",]),CURLOPT_HTTPHEADER => ["authorization: YOUR_API_KEY","content-type: application/json"],]);$response = curl_exec($curl);curl_close($curl);echo $response;
```

## Stay Connected

Follow Chris on Twitter [@chris__sev](https://twitter.com/chris__sev) to stay updated on all his latest projects and insights into the world of web development and AI.

> "I just want to help content creators make the best use of their time and creativity."

Here's to the beautiful blend of code, creativity, and AI. Until next time, keep coding and stay perfect!

*Note: This blog post was transcribed and edited using AI tools, such as Videotap, aiming to enhance and streamline the content creation process.*

## Links

[https://tallstack.dev/](https://tallstack.dev/)

[https://www.assemblyai.com/](https://www.assemblyai.com/)

## Video Chapters & Timestamps

Jump directly to any segment of [**Video Tap: Automate Your Video Marketing with Chris Sev**](https://www.youtube.com/watch?v=cmAp0C0czHA) on YouTube using the timestamped chapters below:

- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Introduction
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Meet Chris Sev
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Denver Snowstorm
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Adjusting to Snow
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Starting Web Dev
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Building Scotch IO
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): DigitalOcean Acquisition
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Dev Advocate Role
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Videotap Overview
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): AI in Development
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Perfect Picks
- [**00:00**](https://www.youtube.com/watch?v=cmAp0C0czHA&t=0s): Conclusion

## Resources, Links & Official Documentation

- **Watch on YouTube: ** [Video Tap: Automate Your Video Marketing with Chris Sev Full Video](https://www.youtube.com/watch?v=cmAp0C0czHA) (plus [Subscribe to CodingCat.dev](https://www.youtube.com/@CodingCatDev?sub_confirmation=1))
- **Cloudinary: ** [https://cld.media/codingcatdev](https://cld.media/codingcatdev)
- **Algolia: ** [https://www.algolia.com/?utm_source=codingcatdev](https://www.algolia.com/?utm_source=codingcatdev)
- **Show Pick: ** [Dinner Time Live with Dave Change (picked by Alex Patterson)](https://www.netflix.com/title/81748864)
- **Show Pick: ** [Meticulous (picked by Chris Sev)](https://www.meticulous.ai/)
- [**Chris Sev Guest Profile & Episodes on CodingCat.dev**](/guest/chris-sev)
- [**Chris Sev on GitHub**](https://github.com/chris-sev)
- [**Episode Sponsor: Cloudinary**](https://cld.media/codingcatdev)
- [**Google AI for Developers Documentation:**](https://ai.google.dev/gemini-api/docs) Multimodal models, structured outputs, tool calling, and agentic workflows
- [**PHP Official Manual:**](https://www.php.net/manual/en/) Zend Engine runtime, security hardening, and language reference
- [**roadmap.sh Developer Career Paths:**](https://roadmap.sh/) Structured engineering skill trees, system design, and career progression

## Related CodingCat.dev Tutorials & Podcast Episodes

- [**PHP2Shell (CVE-2026-109618): How AI Found a Decade-Old Bug in 70% of the Web**](/post/php2shell-cve-2026-109618-ai-php-security-scramble): Two critical pre-authentication RCE flaws in PHP (CVE-2026-109618 and CVE-2026-109619), uncovered by AI models from OpenAI and Google Gemini, sparked a global p...
- [**What’s new from Firebase at Google I/O 2026: Web Architecture & Implementation Guide**](/post/firebase-2026-05-google-io-2026-announcements): Hands-on web engineering breakdown of "What’s new from Firebase at Google I/O 2026" (2026-05-19). Learn how to integrate Firebase, Google Cloud, Web Dev, AI in ...
- [**What’s new from Firebase at Cloud Next 2026: Web Architecture & Implementation Guide**](/post/firebase-2026-04-cloud-next-2026-announcements): Hands-on web engineering breakdown of "What’s new from Firebase at Cloud Next 2026" (2026-04-22). Learn how to integrate Firebase, Google Cloud, Web Dev, AI in ...

## Frequently Asked Questions (FAQ)

### What are the main takeaways from Video Tap: Automate Your Video Marketing with Chris Sev?

Join us as Chris Sev shares his dev journey, insights on building Scotch IO, and his exciting new AI tool, Video Tap. Video Tap with Chris Sev - Turn your video into Marketing Content: Join us as Chris Sev shares his dev journey, insights on building Scotch IO, and his exciting new AI tool, videotap. Tune in and enjoy! https://codingcat.dev/podcast/video-tap-automate-your-video-marketing-with-chris-sev Sponsors:
- Cloudinary https://cld.media/codingcatdev
- Algolia https://www.a, welcome back to coding cat. deev where we give you cats the freshest dose of Dev snacks brought to you by cloudinary build faster with AI powered image and video apis Welcome Back perfect peeps to Cod andcat dodev podcast today on the show we have Chris Sev what's up Chris what's up how's it going oh it's good man it's Friday I haven't done a pod on a Friday in a while I know we're going to in pre... Throughout this podcast, Chris Sev breaks down real-world implementation details for Video, AI, PHP so developers can apply these patterns directly in production.

### How do you implement Video best practices in production?

When adopting Video and AI in a production stack, start by validating your configuration against the [**Google AI for Developers Documentation**](https://ai.google.dev/gemini-api/docs) (Multimodal models, structured outputs, tool calling, and agentic workflows). Focus on incremental adoption, automated testing, and observability so your team can measure performance and developer velocity improvements at each stage.

### Where can I watch the full Video Tap: Automate Your Video Marketing with Chris Sev walkthrough and find related code resources?

You can watch the complete video session for [**Video Tap: Automate Your Video Marketing with Chris Sev**](https://www.youtube.com/watch?v=cmAp0C0czHA) on the [**CodingCat.dev YouTube channel**](https://www.youtube.com/@CodingCatDev?sub_confirmation=1). For a deeper dive into Video, check out our related guide: [**PHP2Shell (CVE-2026-109618): How AI Found a Decade-Old Bug in 70% of the Web**](/post/php2shell-cve-2026-109618-ai-php-security-scramble).

## ✏️ Episode Summary

Video Tap with Chris Sev - Turn your video into Marketing Content: Join us as Chris Sev shares his dev journey, insights on building Scotch IO, and his exciting new AI tool, videotap. Tune in and enjoy!

https://codingcat.dev/podcast/video-tap-automate-your-video-marketing-with-chris-sev

Sponsors:
- Cloudinary https://cld.media/codingcatdev
- Algolia https://www.a — welcome back to coding cat. deev where we give you cats the freshest dose of Dev snacks brought to you by cloudinary build faster with AI powered image and video apis Welcome Back perfect peeps to Cod andcat dodev podcast today on the show we have Chris Sev what's up Chris what's up how's it going oh it's good man it's Friday I haven't done a pod on a Friday in a while I know we're going to in pre...

✏️ Visual Architecture Diagram

## how this episode connects together.

Follow AJ from first principles to production-ready architecture.

Let’s build it!✏️ Visual Diagram: Video Tap: Automate Your Video Marketing with Ch…✓ Good PatternVISUAL DIAGRAM[Diagram Walkthrough]Step-by-step diagram breakdown for Video Tap: Automate Your Video Marketing with Chris Sev: start with Chris Sev, implement Architecture & Patterns, and ship to production.AAA Contrast Verified

## episode picks.

### 🐾 Alex Patterson

- [Dinner Time Live with Dave Change](https://www.netflix.com/title/81748864)

### 🐾 Chris Sev

- [Meticulous](https://www.meticulous.ai/)

## related episodes.

[All Episodes→](/podcasts)[![PHP2Shell (CVE-2026-109618): How AI Found a Decade-Old Bug in 70% of the Web](https://cdn.sanity.io/media-libraries/mlttp0BZbCpV/images/e83065d0a4e2f841ce64d3f4aea8ddbbf07e5cb9-1376x768.jpg?w=1376&q=82&fit=max&auto=format)](/post/php2shell-cve-2026-109618-ai-php-security-scramble)October 22, 2026[![](/logos/tags/php-symbol-light.svg)![](/logos/tags/php-symbol-dark.svg)PHP](/topic/php)[#Security](/topic/security)[#AI & Agents](/topic/ai)[+5](/post/php2shell-cve-2026-109618-ai-php-security-scramble)

### [PHP2Shell (CVE-2026-109618): How AI Found a Decade-Old Bug in 70% of the Web](/post/php2shell-cve-2026-109618-ai-php-security-scramble)

Two critical pre-authentication RCE flaws in PHP (CVE-2026-109618 and CVE-2026-109619), uncovered by AI models from OpenAI and Google Gemini, sparked a global patching scramble across 70% of the web. Here is how PHP2Shell works and how to patch your servers.

[![Alex Patterson](https://cdn.sanity.io/media-libraries/mlttp0BZbCpV/images/a606dfaa381aab08ddbe16a33fe1d3e1fb37c927-400x400.jpg?w=96&h=96&q=82&fit=max&auto=format)Alex Patterson](/author/alex-patterson)[![The Heads of AI wearing black company logo t-shirts and shaking hands in a circular web of cloud and GPU investments](https://cdn.sanity.io/media-libraries/mlttp0BZbCpV/images/d1d83d596ce5899d797cd3aaf1bd0142038f282a-1376x768.jpg?w=1376&q=82&fit=max&auto=format)](/post/anthropic-s1-ipo-circular-ai-economy-etf-risk)October 26, 2026[#AI & Agents](/topic/ai)[![](/logos/tags/anthropic-symbol-light.svg)![](/logos/tags/anthropic-symbol-dark.svg)Anthropic](/topic/anthropic)[![](/logos/tags/google-cloud-symbol-light.svg)![](/logos/tags/google-cloud-symbol-dark.svg)Google Cloud](/topic/google-cloud)[+4](/post/anthropic-s1-ipo-circular-ai-economy-etf-risk)

### [Anthropic's S-1, $518B in cloud commitments, and circular AI capex](/post/anthropic-s1-ipo-circular-ai-economy-etf-risk)

Anthropic just filed its Form S-1 for a Nasdaq IPO under ticker ANT, revealing $518B in take-or-pay cloud commitments to Google, AWS, and Microsoft. Here is how Mark Zuckerberg, Elon Musk, Jensen Huang, Sundar Pichai, Satya Nadella, Tim Cook, and Dario Amodei built a circular revenue machine, and what happens to your S&P 500 ETF if it stalls.

[![Alex Patterson](https://cdn.sanity.io/media-libraries/mlttp0BZbCpV/images/a606dfaa381aab08ddbe16a33fe1d3e1fb37c927-400x400.jpg?w=96&h=96&q=82&fit=max&auto=format)Alex Patterson](/author/alex-patterson)